Pip's

Branding and packaging for a Horeca tea brand, celebrating sustainability and the joy of drinking whole leaf tea.

Pip’s is a Belgian tea brand that values sustainability, flavour, and local collaboration. Their teas are distributed to horeca businesses across the Benelux, focusing on quality and enjoyment.

The brand identity captures this spirit through a bold yet timeless logo, bright colour palette, and playful secondary mark. Every detail, from the packaging to the descriptions, was crafted to make the drinking experience feel fresh, clear, and full of life.

Branding

Packaging

Bright packaging system for Pip’s sustainable tea brand
Pip’s logo and product photography with tea leaves.
Pip’s logo and product photography with tea leaves.
Bright packaging system for Pip’s sustainable tea brand